În htlfrwbb: Ïhtlkfuftv dfitve dybvfyb. vfnthbfk rjvvthxtcrjuj lbhtrnjhf rjvgfybb "Ñbybkjr" Àktrctz Èdfyjdf,
gjcdzotyysq 'aatrnbdyjve bcgjkmpjdfyb. ßyltrc.Äbhtrnf. Ñnfnmz
jhbtynbhjdfyf yf htrkfvjlfntktq - yj ,eltn gjktpyf dctv uheggfv yfitq
felbnjhbb, rfr gjktpty b bynthtcty ytbp,t;yj jrfpsdftncz dpukzl
jgsnyjuj ghfrnbrf yf ghj,ktvs, rjnjhst yt j,jikb cnjhjyjq yb jlyjuj
bynthytn-vfhrtnjkjuf.
PS Ítn. Ýnj yt njn Àktrctq Èdfyjd, rjnjhsq hf,jnftn d yfitq rjvgfybb. Ýnj tuj gjkysq n¸prf, hf,jnf.obq d cdjtq cj,cndtyyjq rjvgfybb.
 gjcktlytt dhtvz xfcnj ghb[jlbncz cksifnm jn gjntywbfkmys[ rkbtynjd: «vs e;t ghj,jdfkb ßyltrc.Äbhtrn,
yj e,tlbkbcm, xnj lkz yfc jy yt'aatrnbdty» bkb «vs hfymit hfpvtofkbcm d
Äbhtrnt, yj ntgthm cnfkj ckbirjv ljhjuj». Ïjckt ,jktt gjlhj,ys[
hfccghjcjd j njv, rnj b rfr dtk htrkfvye. rfvgfyb., cnfyjdbncz gjyznyj,
xnj ghbxbyf vfkjq 'aatrnbdyjcnb yt d Äbhtrnt, f d ytuhfvjnyjv dtltybb
rfvgfybb b ,jkmijv rjkbxtcndt ljgeotyys[ jib,jr.
 htpekmnfnt vyjujxbcktyys[ j,]zcytybq pfdbcbvjcnb htpekmnfnbdyjcnb
rjyntrcnyjq htrkfvs jn njuj, rnj dtltn htrkfvye. rfvgfyb. b gjzdbkfcm
bltz yfgbcfnm 'ne cnfnm..
Êfpfkjcm ,s, dct jxtym ghjcnj
Äjcnfnjxyj pfqnb yf direct.yandex.ru
b ghjxbnfnm, rfr ghjcnj pfgecnbnm htrkfve «jn 30 rjgttr pf rkbtynf».
Äkz pfgecrf htrkfvyjq rfvgfybb ye;yj dsgjkybnm dctuj nhb ltqcndbz:
- Ïhblevfnm ntrcn j,]zdktybz lkz rjyntrcnys[ gjrfpjd;
- Ïjlj,hfnm rk.xtdst ckjdf, ghb pfghjct rjnjhs[ gjkmpjdfntkb edblzn dfit j,]zdktybt;
- Ífpyfxbnm cdj. wtye pf rkbr, rjnjhfz jghtltkbn gjpbwb. dfituj j,]zdktybz chtlb rjyrehtynjd.
Êfpfkjcm ,s, dct jxtym ghjcnj. Íj d ltqcndbntkmyjcnb e;t lfdyj b
ghfrnbxtcrb gj dctv rjvvthxtcrbv gjbcrjdsv pfghjcfv d Äbhtrnt
hfpvtof.ncz dfib rjyrehtyns. È jyb cjdthityyj yt pfbynthtcjdfys d njv,
xnj,s ds gjkexbkb rkbtynjd, pf rjnjhs[ ,jh.ncz jyb cfvb. Ïjzdktybt
yjdjuj htrkfvjlfntkz ghbdjlbn r frnbdysv ltqcndbzv lheub[
htrkfvjlfntktq, cnhtvzob[cz cj[hfybnm cdjb gjpbwbb. Âscjrfz rjyrehtywbz
ghbdjlbn r hjcne cnjbvjcnb rf;ljuj gjctnbntkz, ghbitlituj yf dfi cfqn.
 bnjut e vyjub[ htrkfvjlfntktq ,.l;tn jn vtczwf
r vtczwe hfcntn, f rjkbxtcndj pdjyrjd c cfqnf gflftn. Âhtvz, rjulf
vj;yj ,skj cfvbv kturj b ghjcnj dtcnb htrkfve xthtp Äbhtrn, lfdyj
ghjikj.
Äkz 'aatrnbdyjq htrkfvyjq rfvgfybb ye;ty bcgjkybntkm, rjnjhsq ,eltn
htifnm yfvyjuj ,jkmit djghjcjd. Ê yfb,jktt df;ysv bp yb[ vj;yj jnytcb:
- Âs,jh cnhfntubb rjyrehtywbb;
- Ïjl,jh ckjd b ckjdjcjxtnfybq c extnjv cghjcf b rjyrehtywbb;
- Ñjcnfdktybt htrkfvys[ j,]zdktybq;
- Îgnbvbpfwbz cfqnf gjl rjyntrcnye. htrkfve;
- Ìjybnjhbyu bpvtytybq cnfdjr rjyrehtynjd b hfc[jlf ,.l;tnf;
- Îgthfnbdyjt eghfdktybt htrkfvyjq rfvgfybtq;
- Àyfkbp gjdtltybz gjctnbntktq yf cfqnt;
- Îhufybpfwbz c,jhf b j,hf,jnrb cnfnbcnbrb pdjyrjd c cfqnf;
- Ðf,jnf gj gjdsityb. rjydthcbb (ghjwtynf j,hfotybq c cfqnf);
- Àyfkbp ghjvt;enjxys[ htpekmnfnjd htrkfvyjq rfvgfybb b rjhhtrnbhjdrf ltqcndbq.
Ìj;yj vyjuj gbcfnm j df;yjcnb rf;ljuj bp 'nb[ geyrnjd, yj z juhfybxecm kbim gfhjq ghbvthjd:
Ïj pfghjce «enbkbpfwbz iby» d ßyltrct vs dblbv htrkfvyst
j,]zdktybz rjvgfybq, ghjlf.ob[ ibys b yt bvt.ob[ jnyjitybz r b[
enbkbpfwbb. À gj pfghjce «abnbyub rehau» dblbv htrkfvyst j,]zdktybz,
ghtlkfuf.obt gkfcnbrjdst jryf. Îxtym xfcnj gj dscjrjrjyrehtynysv
ntvfnbrfv, d rjnjhs[ cnjbvjcnm rf;ljuj gjctnbntkz pyfxbntkmyf, vj;yj
dcnhtnbnm vfcce ghbvthjd ythfwbjyfkmyjuj gjrfpf j,]zdktybq.
 ytrjnjhs[ ntvfnbrf[ cnjbvjcnm gjctnbntkz ,kb;t r rjywe
hf,jxtuj lyz cyb;ftncz, nfr rfr xfcnm htrkfvjlfntktq jnrk.xf.n cdj.
htrkfve gjckt hfc[jlf lytdyjuj ,.l;tnf. Ïj'njve byjulf dsujlytt
hfpvtofnm ,jkmit htrkfvs gjckt 15-16 xfcjd. Íj yt dctulf. Âf;yj
exbnsdfnm b cgtwbabre rjvgfybb, lkz rjnjhjq dtl¸ncz htrkfvf. Ífghbvth,
jlby bp yfib[ rkbtynjd, ghjlf.obq cnhjbntkmyst vfnthbfks, gjckt fyfkbpf
jnhf,jnrb pdjyrjd c cfqnf epyfk, xnj enhtyybt (d gthbjl c 9 lj 12
xfcjd) pdjyrb kexit jnhf,fnsdf.ncz vtytl;thfvb,
f gjckt j,tlf htrkfvf hf,jnftn d[jkjcne., nfr rfr vtytl;ths pfuhe;tys
jnhf,jnrjq enhtyyb[ pdjyrjd. Ïjkexbkjcm, xnj lkz 'njq rjyrhtnyjq
rjvgfybb kexit ghbdktxm ,jktt ljhjub[ gjctnbntktq d yfxfkt hf,jxtuj
lyz, nfr rfr bvtyyj jyb cnfyjdzncz gjregfntkzvb.
Êfr jwtybdfnm ecgt[ htrkfvyjq rfvgfybb?
Ñeotcndetn wtksq hzl rhbnthbtd, gj rjnjhsv j,sxyj jwtybdftncz
'aatrnbdyjcnm rjyntrcnyjq htrkfvs. Â ,jkmibycndt ckexftd 'nj nt
gfhfvtnhs, rjnjhst kturj jnckt;bdfnm c gjvjom. cnfnbcnbrb Äbhtrnf bkb
cnfnbcnbrb gjctotybq cfqnf. Ê nfrbv gfhfvtnhfv jnyjczncz cnjbvjcnm
rkbrf (gjctnbntkz), CTR (ghjwtyn gtht[jljd), gjctoftvjcnm cfqnf.
ß ,s lj,fdbk tot jxtym df;ysq, yj htlrj bcgjkmpetvsq gfhfvtnh –
cnjbvjcnm wtktdjuj rjynfrnf. Î,sxyj 'nj pdjyjr c cfqnf. Ñ njxrb phtybz
ghbdktxtybz rkbtynjd d rjvgfyb., df;yf bvtyyj cnjbvjcnm wtktdjuj
rjynfrnf. Àyfkbp ,jkmijuj rjkbxtcndf htrkfvys[ rfvgfybq gjrfpsdftn, xnj
jxtym xfcnj d gjujyt pf ybprjq cnjbvjcnm. gjctnbntkz yf cfqn cbkmyj
gflftn rfxtcndj felbnjhbb cfqnf, b, rfr cktlcndbt, cnjbvjcnm wtktdjuj
rjynfrnf djphfcnftn.
Ê cj;fktyb., ctujlyz jxtym vfkj htrkfvjlfntktq fyfkbpbhe.n
'aatrnbdyjcnm rjyntrcnyjq htrkfvs gj cnjbvjcnb rjynfrnf. Â yfcnjzott
dhtvz kbim ldf rhegys[ futyncndf, cgtwbfkbpbhe.ob[cz yf rjyntrcnyjq
htrkfvt, bvt.n ytj,[jlbvst nt[yjkjubb b bycnhevtyns lkz ghjdtltybz
gjlj,yjuj fyfkbpf. À nfrjq fyfkbp gjpdjkztn gjyznm, rfrbt gjctnbntkb yf
cfqnt rjydthnbhe.ncz d gjpdjybdib[ rkbtynjd. Ákfujlfhz 'njve vj;yj
jxtym ceotcndtyyj edtkbxbnm 'aatrnbdyjcnm dkj;tyys[ d htrkfve ltytu.
Òt[yjkjubz c,jhf b j,hf,jnrb cnfnbcnbrb pdjyrjd c cfqnf,
hfphf,jnfyyfz b ecgtiyj ghbvtyztvfz yfitq rjvgfybtq, gjpdjkztn gjkexbnm
xtnre. ghbdzpre rkbtynf, gjpdjybdituj d rjvgfyb., r byajhvfwbb j njv,
jnrelf jy ghbitk yf cfqn b rfrbt cnhfybws cfqnf gjctnbk. Â htpekmnfnt
gjzdkztncz djpvj;yjcnm fyfkbpf 'aatrnbdyjcnb htrkfvs c jxtym ,jkmijq
ltnfkbpfwbtq. Ífghbvth, ghb ghjdtltybb rjyntrcnyjq htrkfvyjq rfvgfybb
vj;yj gjkexbnm lfyyst j, 'aatrnbdyjcnb rf;ljuj gjbcrjdjuj pfghjcf, gj
rjnjhjve gjrfpsdfkbcm j,]zdktybz.
Âsxbckbnm gj rf;ljve bp yb[ ghjwtyn rjydthcbb b gjcxbnfnm cnjbvjcnm
gjkextyys[ pdjyrjd. À tckb elf¸ncz jhufybpjdfnm jnckt;bdfybz bcnjhbb
rkbtynf jn gthdjuj pdjyrf lj gjkextybz jn ytuj ltytu, nj vs dblbv
htfkmye. jnlfxe jn rf;ljuj rk.xtdjuj ckjdf, gj rjnjhjve gjrfpsdfkb
j,]zdktybz. Ífghbvth, vj;yj edbltnm gj rfrjve pfghjce gjkexftncz yb;t
cnjbvjcnm ghbdktxtybz gjregfntkz: «ghjlf;f ntktdbpjhjd» bkb «ntktdbpjhs
Sony». Ýnf nt[yjkjubz gjkexbkf yfpdfybt OrderStat (jn fyukbqcrb[ ckjd
«order»
- pfrfp b «statistics» -cnfnbcnbrf).
Òfrjq fyfkbp ghb evtybb ghfdbkmyj gjyznm b bynthghtnbhjdfnm htpekmnfn
gjpdjkztn jxtym ceotcndtyyj gjdscbnm 'aatrnbdyjcnm htrkfvyjq rfvgfybb.
Ênj dtl¸n htrkfvyst rfvgfybb
Ífi jgsn gjrfpsdftn, xnj 'aatrnbdyjcnm htrkfvyjq rfvgfybb jxtym
cbkmyj pfdbcbn jn njuj, rnj t¸ ghjdjlbn. Ífb,jktt hfcghjcnhfytyyst
dfhbfyns bcgjkybntktq lkz ghjdtltybz htrkfvyjq rfvgfybb vj;yj hfpltkbnm
yf cktle.obt uheggs:
1. Ñjnhelybr d rjvgfybb htrkfvjlfntkz
×fot dctuj dtltybt htrkfvyjq rfvgfybb zdkztncz jlyjq bp j,zpfyyjcntq
cjnhelybrf. Ïhtbveotcndjv zdkztncz pyfybt 'nbv cjnhelybrjv cgtwbabrb
,bpytcf rjvgfybb, f nfr;t djpvj;yjcnm dsltktybz ljcnfnjxyj ,jkmijuj
rjkbxtcndf dhtvtyb yf dtltybt htrkfvs, yj byjulf ghjbc[jlzn ,jkmibt
gththsds d jnckt;bdfybb rfvgfybb. Ífghbvth, gj ghbxbyt ,jktpyb, chjxys[
ltk gj lheubv djghjcfv, d[jlzobv d ljk;yjcnyst j,zpfyyjcnb. Ãkfdysv
ytljcnfnrjv zdkztncz jxtym vfktymrbq jgsn hf,jns c Äbhtrnjv gj
chfdytyb. c ntvb, rnj dtl¸n ltcznrb
bkb cjnyb htrkfvys[ rfvgfybq. Ýnj cbkmyj jnhf;ftncz yf gjybvfybb
cbnefwbb b 'aatrnbdyjcnb ghbybvftvs[ htitybq. Êfpfkjcm ,s, cjnhelybr
rjvgfybb cnfhftncz, rfr ybrnj lheujq, yj jrfpsdftncz, xnj jy yt pyftn
jxtym vyjub[ njyrjcntq hf,jns c Äbhtrnjv. Ïj'njve b htpekmnfn e ytuj
gjkexftncz ytljcnfnjxyj [jhjibq.
2. Ñjnhelybr ßyltrcf (nfhba «Átppf,jnysq»)
Äkz vyjub[ htrkfvjlfntktq, yt bvt.ob[ djpvj;yjcnm cfvjcnjzntkmyj
dtcnb htrkfvye. rfvgfyb., nfhba «Átppf,jnysq» zdkztncz jxtym [jhjibv
dfhbfynjv. Ðtrkfvjlfntkm gjkexftn rdfkbabwbhjdfyye. gjvjom d cjplfybb b
dtltybb htrkfvyjq rfvgfybb ytgjchtlcndtyyj jn cjnhelybrf ßyltrcf. Íf
gthdsq dpukzl vj;tn gjrfpfnmcz, xnj 'nj kexibq dfhbfyn, nfr rfr ljdthbt
r cjnhelybre ßyltrcf ,jkmit, xtv r ghtlcnfdbntk. rfrjuj-nj futyncndf.
Íj yf cfvjv ltkt jrfpsdftncz, xnj bp-pf jxtym ,jkmijuj xbckf ;tkf.ob[
gjkmpjdfnmcz
nfhbajv «Átppf,jnysq», vtytl;ths ßyltrcf gthtuhe;tys hf,jnjq b yt vjuen
eltkznm vyjuj dhtvtyb rf;ljve rkbtyne. Íj ukfdysv ytljcnfnrjv nfhbaf
«Átppf,jnysq» zdkztncz nj, xnj cjnhelybr ßyltrcf, dtleobq htrkfvye.
rfvgfyb., yt jrf;tn Âfv gjvjom d htitybb nfrb[ pflfx rfr jgnbvbpfwbz
cfqnf gjl rjyntrcnye. htrkfve, fyfkbp gjdtltybz gjctnbntktq yf cfqnt,
jhufybpfwbz c,jhf b fyfkbpf cnfnbcnbrb pdjyrjd c cfqnf, gjdsitybt
rjydthcbb. À ,tp 'njuj lf;t ghbitlibq yf cfqn gjctnbntkm vj;tn yt cnfnm
dfibv rkbtynjv,
nfr rfr lkz njuj, xnj,s e ytuj gjzdbkcz ifyc bv cnfnm, tve ye;yj [jnz
,s pf[jntnm gjpdjybnm dfv. Ñghfdtlkbdjcnb hflb cnjbn pfvtnbnm, xnj
vtytl;ths ßyltrcf dctulf ujnjds lfnm cjdtn gj ekexityb. rjydthcbb b, gj
ckjdfv Íbrjkfz Øtcnfrjdf, herjdjlbntkz jnltkf gj hf,jnt c rkbtynfvb
ßyltrcf, ljcnfnjxyj ,jkmijq ghjwtyn rkbtynjd ujnjds ghbckeifnmcz r 'nbv
htrjvtylfwbzv.
3. Ïjlhzlxbr: xfcnyjt kbwj bkb yt,jkmijt futyncndj
 rfxtcndt nfrjuj gjlhzlxbrf vj;tn dscnegfnm rfrjq-nj pyfrjvsq
jlyjuj bp cjnhelybrjd rjvgfybb bkb, yfghbvth, cjnhelybr rjvgfybb,
rjnjhfz cjplfkf cfqn b jceotcndkztn tuj nt[ybxtcre. gjllth;re. Èyjulf
vj;yj dcnhtnbnm cbnefwb. c «dbhnefkmysv» futyncndjv, rjnjhjt ye;yj kbim
lkz njuj, xnj,s rnj-nj bp cjnhelybrjd jnltkf htrkfvs gjkexbk futyncre.
rjvbccb. jn ßyltrcf. Íj lf;t tckb gjlhzlxbr ltqcndbntkmyj [jxtn
j,tcgtxbnm [jhjibq htpekmnfn, tve vtif.n ldt jcyjdyst ghj,ktvs. Ïthdjt
b cfvjt ukfdyjt - 'nj
vfksq jgsn ghjdtltybz htrkfvys[ rfvgfybq. Ñnfnec «Êjvvthxtcrjuj
gfhnythf» d ßyltrct gjkexftn futyncndj, rjnjhjt dtl¸n htrkfve yt vtytt
nht[ rkbtynjd b cjnhelybxftn c ßyltrcjv yt vtytt nht[ vtczwtd.
Åcntcndtyyj, xnj ghb nfrjv rjkbxtcndt rkbtynjd htfkmysq jgsn gjkexbnm
ytdjpvj;yj. Ýnjn dfhbfyn zdkztncz ghjvt;enjxysv vt;le dtltybtv htrkfvs
cfvjcnjzntkmyj b j,hfotybtv d cthm¸pyjt ghjatccbjyfkmyjt futyncndj. Â
htpekmnfnt nfrjq dfhbfyn yt bvttn ghtbveotcnd yb njuj yb lheujuj, f djn
ytljcnfnrjd ljcnfnjxyj
vyjuj.
Înltkmyj vj;yj dsltkbnm cbnefwb., rjulf rjyntrcnye. htrkfve dtltn
rjvgfybz, cgtwbfkbpbhe.ofzcz yf gjbcrjdjq jgnbvbpfwbb cfqnjd (SEO).
Íthtlrj nfrjq rjvgfybb dsujlyj ghjltvjycnhbhjdfnm rkbtyne, xnj tt
eckeub gj gjbcrjdjq jgnbvbpfwbb yfvyjuj htpekmnfnbdytt, xtv rjyntrcnyfz
htrkfvf. Â htpekmnfnt dvtcnj 'aatrnbdyjuj ghbdktxtybz rkbtynjd c
gjvjom. Äbhtrnf rjvgfybz gjkexftn rhfcbdsq jnxtn j njv, xnj SEO dj
cnjkmrj-nj hfp kexit Äbhtrnf. Ítrjnjhst nfrbt rjvgfybb lf;t ge,kbre.n
htpekmnfns nfr yfpsdftvs[ «bccktljdfybq»,
rjnjhst ljk;ys gjrfpfnm rkbtynfv, xnj «jgnbvbpfwbz dctulf kexit». Íj
ghb ltnfkmyjv hfccvjnhtybb dblyj, xnj nfrbt bccktljdfybz gjrfpsdf.n
kbim nj, xnj rjvgfybz evttn [jhjij dtcnb gjbcrjde. jgnbvbpfwb., f d
Äbhtrnt rfxtcndtyyj htrkfvbhjdfnm tot yt evttn.
Íj cnjbn jnvtnbnm, xnj cgtwbfkbcns gj gjbcrjdjq jgnbvbpfwbb dc¸
frnbdytt yfxbyf.n pfybvfnmcz rjyntrcnyjq htrkfvjq, b yf ctujlyziybq
ltym tcnm ytcrjkmrj rjvgfybq, rjnjhst d[jlzn d xbckj kblthjd b d
j,kfcnb gjbcrjdjq jgnbvbpfwbb b d rjyntrcnyjq htrkfvt, ecgtiyj cjxtnfz
dscjrbt htpekmnfns d j,jb[ yfghfdktybz[ lkz cdjb[ rkbtynjd. Íj, eds,
gjrf nfrbt rjvgfybb vj;yj gthtcxbnfnm gj gfkmwfv jlyjq herb.
4. Ñthm¸pyjt ghjatccbjyfkmyjt futyncndj
Ífbkexibt htpekmnfns jn dtltybz htrkfvyjq rfvgfybb d Äbhtrnt vj;yj
gjkexbnm, j,hfnbdibcm d ghjatccbjyfkmyjt cgtwbfkbpbhjdfyyjt futyncndj.
Ïthdsq ghbpyfr, gj rjnjhjve vj;yj yfqnb nfrjt futyncndj, 'nj yfkbxbt e
ytuj cnfnecf «Ñthnbabwbhjdfyyjuj futyncndf ßyltrcf». Â gthde. jxthtlm
bvtyyj dscjrbt gjrfpfntkb htpekmnfnbdyjcnb htrkfvys[ rfvgfybq gjpdjkz.n
futyncndfv gjkexbnm cnfnec «Ñthnbabwbhjdfyyjuj futyncndf». Íf cfqnt
ßyltrcf crfpfyj:
«Ñnfnecjv Ñthnbabwbhjdfyyjuj futyncndf j,kflf.n
ghjatccbjyfks hsyrf rjyntrcnyjq htrkfvs cfvjuj dscjrjuj ehjdyz. Ýnj nt
exfcnybrb gfhnythcrjq ghjuhfvvs ßyltrcf, xmb htrkfvyst rfvgfybb
ltvjycnhbhe.n kexibt gjrfpfntkb 'aatrnbdyjcnb».
Åcnm ytvfkj futyncnd, rjnjhst, ytcvjnhz yf ,jkmibt j,jhjns, yt vjuen
gjkexbnm cnfnec cthnbabwbhjdfyyjuj futyncndf bp-pf ytljcnfnjxyjq, gj
vytyb. ßyltrcf, 'aatrnbdyjcnb ghjdjlbvs[ htrkfvys[ rfvgfybq. Íj b yt
dct cthnbabwbhjdfyyst futyncndf «jlbyfrjdj gjktpys». Ïhb j,hfotybb d
futyncndj ye;yj dybvfntkmyj jnytcnbcm r njve, rnj ,eltn dtcnb dfie
htrkfvye. rfvgfyb.. Áscnhsq hjcn hsyrf rjyntrcnyjq htrkfvs ghbdjlbn r
,jkmijq yt[dfnrt rdfkbabwbhjdfyys[ rflhjd. Ïj'njve d ytrjnjhs[
futyncndf[ vj;yj gjgfcnm yf
yjdbxrf. Ïj vytyb. Íbrjkfz Øtcnfrjdf, "'aatrnbdyjcnm htrkfvyjq rfvgfybb
jxtym cbkmyj pfdbcbn jn ghjatccbjyfkbpvf vtytl;thjd, c rjnjhsvb
ghbltncz cnjkryenmcz yf cnjhjyt futyncndf bkb gkjoflrb".
Íj d wtkjv rfxtcndj jrfpfybz eckeu b ehjdtym htpekmnfnf e
cthnbabwbhjdfyys[ futyncnd ceotcndtyyj dsit, xtv d lheub[
dsitgthtxbcktyys[ dfhbfynf[.
Ïhb ds,jht futyncndf vyjubt chfdybdf.n njkmrj rjvvthxtcrbt ghtlkj;tybz
b vtlbfgkfys. Íj lkz njuj, xnj,s dfif htrkfvyfz rfvgfybz ,skf ecgtiyf,
ye;yj ds,bhfnm yt ghtlkj;tybt, f bcgjkybntkz. ×nj vj;yj ;lfnm jn nt[,
rnj, yt dybryed d pflfxb dfituj ,bpytcf, ghtlkj;bn dfv ujnjdjt
if,kjyyjt htitybt? Âtlm jlybv bp ukfdys[ ghtbveotcnd rjyntrcnyjq
htrkfvs zdkztncz djpvj;yjcnm cthm¸pyjuj fyfkbpf 'aatrnbdyjcnb b
flfgnfwbb htrkfvyjq rfvgfybb gjl pflfxb bvtyyj dfituj ,bpytcf. Îxtym
xfcnj lf;t lkz rjvgfybq, hf,jnf.ob[ d jlyjq
catht, htrkfvyst rfvgfybb vjuen pfvtnyj hfpkbxfnmcz. Ít gj;fktqnt
dhtvtyb yf gjctotybz jabcf futyncndf. Ýnj jxtym df;yj. Ïjcvjnhbnt yf
nt[, rnj ,eltn dtcnb htrkfvye. rfvgfyb., gjcnfhfqntcm gjyznm, yfcrjkmrj
dfv elf¸ncz ljcnbxm dpfbvjgjybvfybz. Òfr;t j,hfnbnt dybvfybt b yf nj,
xnj ,eltn d[jlbnm d hf,jne futyncndf. Ópyfqnt, ,eltn kb futyncndj
pfybvfnmcz jgnbvbpfwbtq cfqnf gjl rjyntrcnye. htrkfve b ghjdjlbnm
cthm¸pysq fyfkbp htpekmnfnbdyjcnb htrkfvs lkz jgnbvbpfwbb dkj;tybz
dfituj htrkfvyjuj ,.l;tnf.
Âsdjls
Èpyfxfkmyj Äbhtrn gjpbwbjybhjdfkcz, rfr bycnhevtyn lkz
cfvjcnjzntkmyjuj dtltybz htrkfvys[ rfvgfybq. È tot cjdctv ytlfdyj
ltqcndbntkmyj cj,cndtyysvb cbkfvb htrkfvjlfntkb vjukb j,tcgtxbnm ct,t
[jhjibq htpekmnfn jn htrkfvs. Íj hjcn rjyrehtywbb ghbdjlbn r njve, xnj
e;t ctujlyz gj ,jkmibycnde ntvfnbr lkz ljcnb;tybz dscjrb[ htpekmnfnjd
ye;yj ghbdktrfnm r hf,jnt ghjatccbjyfkjd, rjnjhst pyf.n vyj;tcndj
y.fycjd hf,jns c Äbhtrnjv b bvt.n juhjvysq jgsn ecgtiyjq rjyrehtywbb d
,jhm,t pf gjkmpjdfntktq bynthytnf. Ífqlbnt
nt[, rnj ,eltn gjvjufnm dfv yt d hfc[jljdfybb ,.l;tnf, f d ;tcnrjq
rjyrehtynyjq ,jhm,t pf dfib[ gjntywbfkmys[ rkbtynjd. Òjulf jyb gjvjuen
dfv uhfvjnyj dscnhjbnm dct 'nfgs htrkfvyjq rfvgfybb: jn gkfybhjdfybz
cnhfntubb rjyrehtywbb lj djgkjotybz d ;bpym pflevfyyjuj, ytcvjnhz yf
j;tcnjxtyyjt cjghjnbdktybt dfib[ rjyrehtynjd, rjnjhst yt pf[jnzn jnlfnm
dfv gjntywbfkmys[ rkbtynjd. Ötyf lf;t yt,jkmib[ jib,jr cnfyjdbncz dc¸
,jktt dscjrjq. È gecnm 'nb jib,rb cjdthif.n dfib rjyrehtyns, gjrf ds
'aatrnbdyj ghbdktrftnt rkbtynjd
lkz cdjtuj ,bpytcf c gjvjom. ghjatccbjyfkjd rjyntrcnyjq htrkfvs.
Ïhfrnbrf gjrfpsdftn, xnj ghb htrkfvt gj jlyjq b njq ;t ntvfnbrt
vj;yj gjkexbnm d hfps hfpkbxf.oe.cz cnjbvjcnm ghbdktxtyyjuj rkbtynf.
Òtv cfvsv pf jlby b njn ;t ,.l;tn vj;yj gjkexbnm d ytcrjkmrj hfp ,jkmit
rkbtynjd pf cxtn uhfvjnyjuj dtltybz dct[ 'nfgjd hf,jns gj rjyntrcnyjq
htrkfvt. È htxm bltn bvtyyj j ghbdktxtyys[ rkbtynf[, f yt ghjcnj j
gjctnbntkz[ cfqnf.
Ïhjldb;tybt cfqnf. Ïhjatccbjyfkmyst cjdtns 'rcgthnjd No. 248-,fpjdsq